Healthcare commercialization

Commercial strategy built for healthcare innovation and responsible adoption.

USHSG helps healthcare innovators enter the U.S. market and grow through commercial strategy, project-specific expert networks and adoption pilots.

We lead the commercial work and bring qualified practitioners and specialists into the decisions that require their expertise.

Our services

01Plan your go-to-market strategyDefine where your technology fits, who will use and purchase it, and what market entry will require. Build a commercial plan informed by evidence, reimbursement, procurement and implementation needs.02Develop the expert networkEngage practitioners and industry specialists whose experience matches your project. Recruit an individual advisor, assemble an advisory board or develop a dedicated network around your technology.03Launch an adoption pilotDesign and manage a focused pilot with clear objectives, responsibilities and measures. Use the findings to refine implementation and determine what is needed before broader adoption.

Who we work with

International & domestic MedTech manufacturers

CROs

Technology, SaaS & AI startups

Regulatory partners

Federal procurement agencies

Wholesale distributors

Industry-leading experts & senior practitioners

Early innovators

Clinical & Expert Networks

Build the expert network your technology needs.

We recruit physicians, practitioners, researchers and industry specialists with firsthand experience in the settings and markets your technology will enter. Each advisor is qualified for the assignment. USHSG manages the engagement and brings their recommendations into your commercial strategy and adoption plan.

Expertise for your project

Develop your expert network Apply as an advisor

Advisory engagement

Your projectIndependent specialist

Project-specific expertise, subject to fit and availability.

Request an expert match

Fractional leadership

Fractional Healthcare Commercial Strategy Office

Monthly engagement, scoped to your needs.

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